Who is the leading mobile company for consumers? Is Apple still the biggest force in the industry? Short answer for both questions: not sure. Now, more than ever, it’s unclear who has the competitive advantage between Google and Apple. Apple’s iPhone used to be the “coolest” phone available–it became an accessory that everyone needed to have.
That’s until Google took the driver seat and started innovating. With bigger screens, faster processors and cool OS names like “Ice Cream Sandwich,” Android devices are becoming a serious threat to the iPhone. Early adopters are becoming Android curious (at least at SXSW) and even some of Apple’s “loudest” fans have made the switch to Android.
What does Apple need to do? They need to kill it with IOS 7! These are the key areas Apple needs to make improvements in for the next iOS:
- Basic iOS Functionality – All phones will soon look the same and consumers will begin to make buying decisions based on operating system. The iOS has become stagnant and boring. Give us the ability to customize, create apps on the fly and reinvent how we use phones. Take some notes from your Mac iOS and bring that experience to the iPhone.
- Siri – Siri created some initial buzz, but by now its gone. Siri = Apple; no other device has it. Turn this into an opportunity to make Apple a leader in technology again. It’s not just voice recognition, but how can Siri improve online shopping (a billion dollar industy), everyday chores and even our professional lives.
- Passbook – I love this app, its cool, different and easy to use. But, its currently limited with the number of apps I can use it with. Expand Passbook and let me use it for everyday purchases. Department stores…who has a department store credit card? I don’t but I do want a Passbook Department Card–make it easy for me to make purchases and manage spending + give me rewards.
- Maps – Regain faith with the Maps app. It’s a MUST. I’m not saying we will all switch to Apple Maps instead of Google, but at least we will feel confident that Apple can create apps that will work–for now, I don’t have a lot of trust in Apple. Trust is important. I trust Google.
- Look & Feel – It’s time to give the iOS a face-lift and make it “cooler.” Android devices with retina screens look beautiful and I’ve seen what Apple can do with their desktops/laptops–let’s figure something out Apple. Make something nice to look at.
- Take Note From Jailbreakers – The jailbreak community has been cooking up some great apps/tweaks that Apple should look at. There are a lot of lessons to be learned and instead of back lashing against the community, maybe there’s an opportunity to work together. If users are taking the time to tweak their devices, it means they’re happy with Apple; why not learn from them?
The last few iPhone product launches (4S and 5) have lacked the buzz and excitement we became accustomed to. Yet, Google keeps innovating and Android devices are slowly becoming the cool accessory. Looking at all the leaked photos of the Samsung Galaxy S IV, I’m now curious and willing to give Android a try.
But, I’ll wait a bit on Apple, hopefully they get back to being cool again.
Definitely was not aware that this could happen, but it looks like we may see more and more of this soon. There is a fake Instagram app (as reported by USA Today) that installs malware on your device instead of delivering the service. It seems that attackers are looking at ways to get into your device and as more and more apps become popular, we will see this.
Advice: Stay within Google Play or iTunes/App store and do not venture out. Apps downloaded through google.com or any other file sharing service may result in a fake app.
With Instagram’s huge success over the past month, its no wonder this is happening. Don’t fall for it…you now know what NOT to do.
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Several reports suggesting that the new iPhone will have a cool 4.6 inch display, while some have shot down this rumor. It’s safe to say that a lot will be riding on the iPhone event that could happen in June or even July. Whereas the the new iPad announcement was nearly a refresh, the iPhone event could be the first new REAL product announcement without Mr. Steve Jobs.
Rather than a bigger display that may look nice (although not needed, I’m perfectly fine with the current 4.5 height of the iPhone 4), I’m looking for other revolutionary features. Apple is known for their innovation and we need to see it with the next iPhone.
Here are some of my must-haves for the new iPhone of 2012:
- Newest quad-core processor (industry standard)
- 3D camera at least 10MP (industry standard)
- OLED + Glare resistant screen (for those summer days)
- 40% increase in battery life compared to iPhone 4 (4G soaks up a lot more battery life than 3G)
- 4G LTE (seems like the standard even though its not available everywhere)
- Social Media widget for Facebook, Twitter, Pinterest, Yelp (make social everywhere)
- New, slick design (A MUST)
Aesthetically, when the iPhone 4 came out it was the prettiest new gadget in the tech world at the time. Since then, several other devices have been introduced that look equally or even nicer than the iPhone. Apple…you remember that having an iPhone has become an accessory–for some its a fashion statement just like a belt or a watch. Make us proud Apple!
Obviously, we can’t help but hope for a new design. Here are some concept designs that I deem worthy for the iPhone 5. What do you think?
Do you like “all you can eat” buffets and/or Netflix? Yes? Well, if you do and if you love movies just as much, MoviePass is a must. Why? MoviePass is an “all you can watch” movie pass to any participating movie theater. Beta is rolling out in San Francisco and will definitely be a hit for movie enthusiasts.
All you can watch MoviePass is 50$ per month, but there is talks to provide a membership of $30 per month for only 4 movies. Both options are tempting and will definitely compete the MovieTickets.com and Fandango.com. 3D and Imax movies will be charged a 3$ surcharge.
Here are some of the benefits of this pass:
- No more waiting in line to buy tickets
- Your smart phone instantly becomes an “all you can watch” pass
- You can watch as many movies as you want (no more worrying about sneaking into another movie)
- Its convenient and easy
I’m looking forward to MoviePass and may give it a try. Although I probably wont watch 4 movies a month (thats about how much it will take to break even), I do like the convenience of knowing that at any given time I can see a movie for “free” and without waiting in line.